UK_2022_English Content for YL English Language Learning Online/Offline Holiday Course

British Council activities in English span a global English teaching centre network of 140 centres in 50 countries, teaching 400,000 students each year (of whom approximately 50% are Young Learners) and a portfolio of free and paid-for digital products and services, reaching 120 million English learners (of whom approximately 20% are Young Learners).

Many centres in the British Council Network offer Young Learner holiday courses on top of their regular academic year programmes.

These courses take place at different times during the year.

An initial internal piece of research conducted in late 2018 obtained responses from 26 centres across EA, EU, MENA & South Asia.

This research highlighted that these courses are planned locally and vary in length, structure & content.

Pre-Covid there were signs that the market for holiday courses was growing & competition from direct & indirect competitors was increasing during holiday periods.

We believe there is an opportunity to rationalise our holiday course portfolio and develop a global holiday course which will deliver a consistently high quality and enjoyable experience for our learners and their parents.

The British Council is looking to procure the core English language learning content for this project from Supplier(s).