RFP QuestBeta
Awarded · ResultStage · contract

British Council

UK_2024_Conversion Rate Optimisation Agency - AWARD

Business ServicesCPV 79341000
ValueValue not published
Awarded14 May 2024
Published30 Oct 2024
RegionUK-wide
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

The brief

This Invitation to Tender (ITT) seeks to obtain an agency partner to manage Conversion Rate Optimisation (CRO) activity for the English and Exams digital ecosystem.

The expected range of services include but are not limited to CRO maturity audits, strategy development and execution, user experience research, competitor CRO benchmarking, proposition and pricing experimentation, personalisation and customisation, conversion centred design services (content, design and Call To Action (CTA), A/B testing and optimisation, and CRO team training and guidance as well as working closely with our other agency partners in optimisation of conversion rates.

If you are interested in expressing an interest and/or bidding for this project, please go to https://in-tendhost.co.uk/britishcouncil .

You may then have to register your company before you can express an interest for this project and get access the documents.

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Source & provenance
OCID
1c250c5a-6e55-41cf-baa5-dced1e1082a4
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
IT-117-3412-BC/03412 - AWARD
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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