RFP QuestBeta
ClosedStage · tender

AHDB (Defra Network eTendering Portal)

2023-657 AHDB PR and Marketing services for Asia

Business ServicesCPV 79342000
Value£2.0m
Deadline9 Apr 2024
Published1 Mar 2024
RegionNationwide
Timeline
Published 1 Mar 2024ClosedCloses 9 Apr 2024
Who to contact
Sarah Waters
sarah.waters@ahdb.org.uk

The procurement contact named on the official notice.

How to submit
Open the submissions portal

The submission route named on the official notice.

Contract value in context
£2.0mtotal contract value
median £66k
this tender£0£2.2m

This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.

When this comes round again

AHDB (Defra Network eTendering Portal) publishes Business Services work continuously — 11 notices, roughly one every 49 days. This is a stream to watch, not a cycle to wait for.


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The brief

AHDB intend to procure a Contract to a successful Supplier for the provision PR and Marketing services on behalf of AHDB (principally covering beef, lamb and pork, but also dairy products to a lesser extent) in Asia.

The successful supplier/agency will be required to have the expertise and experience to identify the right priority markets and market segments, along with the ability to devise the best local strategy to achieve effective market growth in Asia.

The successful supplier/agency must also have the language ability to converse in key target markets across Asia, as well as ensuring value for money for levy payers is provided. <br/>The Contract is expected to commence on 3rd June 2024.

The initial Contract duration is for 2 years with the option to extend (1+1) via single fixed terms.

Estimated value is up to £500k per annum.<br/>The electronic address at which the Procurement Documents have been made directly available by AHDB by electronic means is https://defra-family.force.com/s/Welcome.

This is AHDB’s e-Sourcing portal.

Requirements

What the notice asks for

01

The successful supplier/agency will be required

The successful supplier/agency will be required to have the expertise and experience to identify the right priority markets and market segments, along with the ability to devise the best local strategy to achieve effective market growth in Asia.

02

The successful supplier/agency must also have

The successful supplier/agency must also have the language ability to converse in key target markets across Asia, as well as ensuring value for money for levy payers is provided.

03

The Contract is expected to commence on

The Contract is expected to commence on 3rd June 2024.

Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.

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Source & provenance
OCID
ocds-h6vhtk-044483
Stage
tender · Open
Source
Find a Tender
Buyer ref
006613-2024
View the original notice on Find a Tender

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

Market context

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