RFP QuestBeta
Awarded · ResultStage · contract

UNIVERSITY OF SHEFFIELD

Advertising Services - Media Planning and Buying for Student recruitment (UK and International)

Business ServicesCPV 79000000 79300000
Value£500k
Awarded21 Mar 2024
Published10 Jul 2024
RegionYorkshire and the Humber
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£500ktotal contract value
median £66k
this tender£0£1.6m

This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.

The brief

The University of Sheffield has awarded a contract to a supplier for the provision of media planning and buying services to advertise the University to our diverse range of audiences.

This contract will support the University's advertising efforts across a diverse range of audiences in UK and international student recruitment (undergraduate, postgraduate).

The successful agency will leverage their expertise in various advertising channels to effectively reach these audiences.

These channels include: 1.

Social media advertising 2.

Paid search advertising 3.

Mobile advertising 4.

Display advertising 5.

Podcast advertising 6.

TV advertising 7.

Cinema advertising 8.

VOD advertising 9.

Audio advertising 10.

In-game advertising 11.

Print advertising 12.

Out of home advertising 13.

Any new or relevant platforms to target our audience appropriately The supplier was awarded through Lot 4 on the ESPO Advertising Solutions 3A_20 Framework Agreement.

Key requirements

What the supplier must deliver

01

This contract will support the University's advertising

This contract will support the University's advertising efforts across a diverse range of audiences in UK and international student recruitment (undergraduate, postgraduate).

Derived from the notice text — always confirm against the original documents.

Buyer intelligence

Make the case to bid

Reveal who to approach at UNIVERSITY OF SHEFFIELD, and generate a go-to-market strategy from their news, accounts and people.

Source & provenance
OCID
379354f5-8994-4afc-b543-890c983542f7
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
4177/PS/STA/24
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

Market context

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