Persuasive Design and Time on Platforms
This is a contract result notice, not an open opportunity. Details from the official award data.
This sits in the lower-middle of the Business Services band — a mid-scale opportunity. Based on 57,319 valued Business Services tenders in our corpus.
Persuasive Design and Time on Platforms Research Objectives: To understand the persuasive design features (e.g. autoplay, infinite scroll, notifications, algorithmic feeds) that are most influential in keeping children on online platforms* longer than they intend, and the effects of these features.
To understand the content types (e.g. appearance-focused content, algorithmically recommended material) associated with prolonged online platform engagement amongst children and the effects of these content types.
Explore if / how persuasive design features interact with different content types to influence children's time spent online and the effects of this.
To explore what children and parents would like to see platforms doing to support positive relationships with technology/devices.
What the notice asks for
To explore what children and parents would
To explore what children and parents would like to see platforms doing to support positive relationships with technology/devices.
Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.
Make the case to bid
Reveal who to approach at OFCOM, and generate a go-to-market strategy from their news, accounts and people.
Free to start. Named contacts come from published notices; the strategy is generated from the buyer’s news, accounts and people.
- OCID
- 668e98a8-ab76-4259-8f79-7330452e9113
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- tender_493863/1508872
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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