(NU/1589 - 71) Strategic Narrative - Creative & Content Development
This sits in the lower-middle of the Business Services band — a mid-scale opportunity. Based on 57,319 valued Business Services tenders in our corpus.
We are seeking to appoint a supplier to support the development of our strategic narrative with a focus on communicating our five thematic strengths.
Our vision is to be a world-leading university, advancing knowledge, providing creative solutions and solving global problems.
We're world class at many things, but particularly recognised for our expertise in these areas: 1.
Ageing and Health 2.
Cities and Place 3.
Culture and Creative Arts 4.
One Planet 5.
Data The creative services required will focus on two specific areas: 1.
Developing the headline value proposition statements for each strength 2.
Develop 1 x 3-minute video for each strength communicating the value proposition through a compelling narrative (Total of 5 videos) a.
Engaging with stakeholders to identify the narrative/story for each research strength b.
Videos will require end-to-end script writing, filming and editing c.
Supply alternate cuts of the videos for use in different placements i.
1:1 ratio social placement (60 second cut) ii.
1:1 / 16:9 / 9:16 teaser trailers (10-15 seconds) iii.
16:9 condensed cut (1 - 3 minutes long) d.
Supply projects and raw assets for in-house use after completion i.
Be able to package up and supply all elements from a project to be worked on in-house using Adobe Creative Cloud applications ii.
Ensure all footage, audio, designs and other composite elements created by the supplier are available and licensed for use in-house by Newcastle University in other productions iii.
Provide costings for license buy-outs on stock or 3rd party elements where appropriate.
What the supplier must deliver
We are seeking to appoint a supplier
We are seeking to appoint a supplier to support the development of our strategic narrative with a focus on communicating our five thematic strengths.
Supply alternate cuts of the videos
Supply alternate cuts of the videos for use in different placements.
Supply projects and raw assets for in-house
Supply projects and raw assets for in-house use after completion.
Be able to package up and supply
Be able to package up and supply all elements from a project to be worked on in-house using Adobe Creative Cloud applications.
Ensure all footage, audio, designs and other
Ensure all footage, audio, designs and other composite elements created by the supplier are available and licensed for use in-house by Newcastle University in other productions.
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- OCID
- 8590c97d-d2d2-46ab-8dfb-a87ee2149eda
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- NCL001-DN622275-66776256
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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