GB-London: VB786 VisitBritain Understanding the Customer Journey
This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.
VB are currently reviewing our consumer marketing strategy, and a key part of this is developing a clear understanding and rationale for when, and how, our marketing activity can create additionally, including visitors to take trips to the UK and increase the value of their trip, ie staying longer, undertaking activities, traveling to different destinations outside of London.
Make the case to bid
Reveal who to approach at VisitBritain, and generate a go-to-market strategy from their news, accounts and people.
- OCID
- 95cf3225-25e8-46ce-9a46-b797a840056c
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- BIP240764700
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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