RFP QuestBeta
ClosedStage · contract

English Heritage-Marketing

A MEDIA BUYING AND CHANNEL STRATEGY PLANNING SERVICE 2024-2027 - AWARD

Business ServicesCPV 79000000 79300000 79340000
Value£13.0m
Deadline2 May 2023
Published1 Dec 2023
RegionUK-wide
Timeline
Published 1 Dec 2023ClosedCloses 2 May 2023
Contract value in context
£13.0mtotal contract value
median £66k
this tender£0£14.0m

This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.

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The brief

MEDIA BUYING AND CHANNEL STRATEGY PLANNING SERVICE English Heritage is looking to procure a media buying and channel planning to provide expertise and direct support in the channel planning and buying of media to help achieve 6.5m total visitors from 2024 with an increase annually; The appointed agency will need to provide the following services: 1.

Channel neutral, through the line, marketing channel strategy planning and media buying for English Heritage sites and events at local, regional and national level.

2.

Optimisation, Evaluation and reporting 3.

Account management

Key requirements

What the supplier must deliver

01

English Heritage is looking to procure

English Heritage is looking to procure a media buying and channel planning to provide expertise and direct support in the channel planning and buying of media to help achieve 6.5m total visitors from 2024 with an increase annually;.

02

The appointed agency will need to provide

The appointed agency will need to provide the following services:.

Derived from the notice text — always confirm against the original documents.

Buyer intelligence

Make the case to bid

Reveal who to approach at English Heritage-Marketing, and generate a go-to-market strategy from their news, accounts and people.

Source & provenance
OCID
b38a80ba-df0e-4f17-b147-28479fcc85d6
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
IT-223-1945-P/REF EH 00001945 - AWARD
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

Market context

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