RFP QuestBeta
Awarded · ResultStage · contract

UNIVERSITY OF BIRMINGHAM

QS Enrolment Solution

IT ServicesCPV 72000000
Value£25k
Awarded15 Apr 2018
Published17 Apr 2018
RegionNationwide
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£25ktotal contract value
median £120k
this tender£0£3.5m

This sits below the typical range for IT Services contracts — a smaller, more accessible award. Based on 36,449 valued IT Services tenders in our corpus.

The brief

Provision of a marketing campaign to improve conversion of international UG applicants.

The service is bespoke to the needs of the University of Birmingham and requires a detailed level of understanding of our CRM system.

The service will be tailored to applicants of a specific list of programmes and a campaign will be developed to target improved conversion with a chosen pool of international offer holders to enable a split cohort pilot.

The service provider will work with us to configure our CRM to enable this approach and so that the campaign can commence mid-cycle.

They are unique in being able to do this owing to the fact that they were previously part of the same company that developed and managed our CRM system.

The pilot is intended to run for a period of 6 plus a further 12 months if the first 6 months delivers the intended results.

Requirements

What the notice asks for

01

They are unique in being able

They are unique in being able to do this owing to the fact that they were previously part of the same company that developed and managed our CRM system.

Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.

What this bid requires

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Source & provenance
OCID
e0ef9c66-d7ed-4a59-90e4-8667fc3e7d16
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
SC6299-18
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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