English Heritage - Brand Positioning Research
£34,960 — awarded.
This is a contract result notice, not an open opportunity. Details from the official award data.
This sits in the lower-middle of the Business Services band — a mid-scale opportunity. Based on 57,319 valued Business Services tenders in our corpus.
Qualitative research to explore potential future positionings for English Heritage in order to inform development of the brand strategy.
Research needs to focus primarily on underrepresented audiences (ethnic minority, lower social grade, and young) but also include members and visitors.
The agency needs to design and implement the research, then analyse and interpret the findings in order to guide our brand strategy development.
The agency needs deep expertise and experience in conducting brand research, and specifically with researching our underrepresented audiences.
What the notice asks for
Research needs to focus primarily on underrepresented
Research needs to focus primarily on underrepresented audiences (ethnic minority, lower social grade, and young) but also include members and visitors.
The agency needs to design and implement
The agency needs to design and implement the research, then analyse and interpret the findings in order to guide our brand strategy development.
The agency needs deep expertise and experience
The agency needs deep expertise and experience in conducting brand research, and specifically with researching our underrepresented audiences.
Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.
Make the case to bid
Reveal who to approach at English Heritage Trust, and generate a go-to-market strategy from their news, accounts and people.
Free to start. Named contacts come from published notices; the strategy is generated from the buyer’s news, accounts and people.
- OCID
- f635677c-2f23-4b8a-bf6b-461fcf569812
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- MR23/1
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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