RFP QuestBeta
Awarded · ResultStage · contract

THE BUSINESS GROWTH HUB LIMITED

Full Service Marketing and Copywriting Services

Business ServicesCPV 79342000
Value£650k
Awarded24 Nov 2020
Published19 Jan 2021
RegionNorth West
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£650ktotal contract value
median £66k
this tender£0£1.6m

This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.

The brief

The GC Business Growth Hub (the Hub) wishes to appoint a single service provider to enter into a Contract for the delivery of a Full Service Marketing and Copywriting Services (Marketing), including specialist marketing and communications activity, as set out in the framework below.

There will be a requirement to work with other Hub agencies, suppliers and third-party partners, including contracted suppliers for website design, copywriting, public relations, videography, photography and print services.

The appointed agency will be required to be creative and proactive, and provide services listed under (but not limited to) the following categories: a) Brand strategy and development b) Design services c) Digital marketing services d) Campaign planning, development and execution Copy will need to be written that covers a wide range of business topics and marketing/campaign messaging, tailored to the specific channel where it will be placed.

The type of copy required may include case studies, external communications, website copy, thought leadership content, campaign messaging and more, as set out below.

Skills for Growth The agency would also be required to support with marketing campaign activity as well as design, digital advertising and content creation for the SME Skills Support programme.

This is a two-year project funded by the European Social Fund.

There may also be requirements for higher level strategic planning.

Specific support will include delivering a range of both online and offline marketing collateral, end-to-end campaigns or campaign activity, in order to drive enquiries to the service, mainly through digital channels.

We envisage this will be a mix of lead generation campaigns (email/social media/Google Adwords etc.), and the development of collateral and content marketing.

We will also be looking at developing a suite of photography which will be utilised across the full range of channels.

Requirements

What the notice asks for

01

The appointed agency will be required

The appointed agency will be required to be creative and proactive, and provide services listed under (but not limited to) the following categories:.

02

Copy will need to be written

Copy will need to be written that covers a wide range of business topics and marketing/campaign messaging, tailored to the specific channel where it will be placed.

03

The agency would also be required

The agency would also be required to support with marketing campaign activity as well as design, digital advertising and content creation for the SME Skills Support programme.

04

Specific support will include delivering a range

Specific support will include delivering a range of both online and offline marketing collateral, end-to-end campaigns or campaign activity, in order to drive enquiries to the service, mainly through digital channels.

Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.

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Source & provenance
OCID
68400673-a880-4011-9087-231d2faa6ba0
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
T20019
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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