(NU/1589-28) NICRE (National Innovation Centre for Rural Enterprise) Website and Content Development
This is a contract result notice, not an open opportunity. Details from the official award data.
The procurement contact named on the official notice.
We are seeking to appoint a supplier to work with NICRE to build a new website, develop interactive toolkits and create an explainer animation. • User research and proto personas We have carried out some market segmentation work and our three centres have a firm grasp of their audiences in their respective geographic areas in England (North East, South West and Midlands).
We are keen to develop our understanding of the segments through the development of proto personas, which will provide a foundation to the website development and present opportunities for personalisation.
A proposal for the approach to verify the segments with user research to create proto personas should be included as part of this tender. • New website build NICRE’s existing website was always designed to be an embryonic site for our first few months and while it states our aims and gives an overview of our activities, it does not meet our needs as we develop and look to the future.
The development of our new website should be heavily informed by user experience, search engine optimisation and be consistent with the NICRE brand. • Toolkit development We are working on the development of two toolkits that will require creative treatment to turn them into interactive and downloadable online resources for our audiences.
Creative outputs may include long form content, fact sheets, infographics and short videos, depending on the required outputs of the toolkit.
A third toolkit is being developed independently and the resources will be made available for incorporation into the site. • Explainer animation We want digital content that speaks to our audiences and is usable on a variety of platforms.
The animation will give an overview of NICRE, explain what we do and explore our role in fostering rural enterprise.
What the notice asks for
We are keen to develop our understanding
We are keen to develop our understanding of the segments through the development of proto personas, which will provide a foundation to the website development and present opportunities for personalisation.
A proposal for the approach to verify
A proposal for the approach to verify the segments with user research to create proto personas should be included as part of this tender.
The development of our new website should
The development of our new website should be heavily informed by user experience, search engine optimisation and be consistent with the NICRE brand.
Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.
Make the case to bid
Reveal who to approach at Newcastle University, and generate a go-to-market strategy from their news, accounts and people.
Free to start. Named contacts come from published notices; the strategy is generated from the buyer’s news, accounts and people.
- OCID
- ocds-h6vhtk-02c1bb
- Stage
- award · Awarded
- Source
- Find a Tender
- Buyer ref
- 014920-2021
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
Who wins this kind of work
The suppliers and buyers around this opportunity — drawn from official award data. Drag to orbit; click a node to explore.
Top suppliers & buyers in Software & IT Systems
Newcastle University’s tender network
Similar open tenders
SWAST-5146-COR Employee Career Development Mentoring App
South Western Ambulance Service NHS Foundation Trust
BTA2235 - Product Audit, Development Tools and Skills Support
British Tourist Authority t/a VisitBritain/VisitEngland