BTA1855 - Meta Advertising (Facebook and Instagram)
This contract will be used to cover all spend under a total £50k on the social media platforms Facebook and Instagram.<br/><br/>On these platforms, VisitBritain content reaches a small<br/>audience, (Meta estimates organic reach to be under 5% of your audience), however by paying for content to be<br/>“boosted” to a larger audience this increases reach,<br/>engagement and therefore improves social media<br/>performance, which contributes to VisitBritain’s ROI<br/>calculations.
Make the case to bid
Reveal who to approach at VisitBritain/VisitEngland, and generate a go-to-market strategy from their news, accounts and people.
- OCID
- ocds-h6vhtk-040201
- Stage
- award · Awarded
- Source
- Find a Tender
- Buyer ref
- 027651-2023
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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