SEO and ASO Services
The procurement contact named on the official notice.
The submission route named on the official notice.
This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.
Ordnance Survey (OS) is Great Britain’s National Mapping Service, providing the trusted location data that underpins everyday life.
From transport and utilities to housing and logistics, our data supports critical infrastructure, public services, and economic growth.
OS also supports the nation getting outside with the award-winning OS Maps app and other OS products, including guidebooks and physical products.
OS maintains the National Map, a vast database of over 600 million geospatial features, updated 20,000 times a day.
Our expertise in location intelligence helps businesses, government, and communities make smarter decisions — whether planning sustainable cities, managing climate risks, or improving connectivity — because everything happens somewhere.
As part of the Department for Science, Innovation and Technology (DSIT), we are driving the future of geospatial insights, ensuring Britain remains a leader in location data, and enabling a better-connected, more efficient, and resilient nation.
OS is divided into two business units: Commercial, which provides geographic data products and services to businesses and Government, and Consumer, helping consumers explore the outdoors using Ordnance Survey’s paper maps and OS Maps app.
OS is looking to work with one agency that will manage both SEO (Search Engine Optimisation) and App Store Optimisation (ASO).
The agency will provide a cohesive strategy that will maximise SEO and ASO value.
The agency will work across the business areas to provide a holistic view of the OS web/app estate and drive organic growth.
It will also provide recommendations and support for the consumer web estate migration work and the international roll-out of OS Maps.
What the supplier must deliver
The agency will provide a cohesive strategy
The agency will provide a cohesive strategy that will maximise SEO and ASO value.
The agency will work across the business
The agency will work across the business areas to provide a holistic view of the OS web/app estate and drive organic growth.
It will also provide recommendations and support
It will also provide recommendations and support for the consumer web estate migration work and the international roll-out of OS Maps.
Derived from the notice text — always confirm against the original documents.
Skills, tools & certifications
Detected from the notice — the capabilities and credentials this bid calls for. Click one to see who wins that work.
Make the case to bid
Reveal who to approach at ORDNANCE SURVEY LIMITED, and generate a go-to-market strategy from their news, accounts and people.
The full intelligence dossier
Our agent reads ORDNANCE SURVEY LIMITED’s accounts, hunts live signals, finds the people who decide — and hands you a bid strategy plus a go-to-market influence plan, including what your team should post this week. You approve every paid step.
Ask me about this tender, the buyer, who wins their work, or whether you should bid.
- OCID
- ocds-h6vhtk-0557c4
- Stage
- tender · Open
- Source
- Find a Tender
- Buyer ref
- 036886-2025
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
Who wins this kind of work
The suppliers and buyers around this opportunity — drawn from official award data. Drag to orbit; click a node to explore.
Top suppliers & buyers in Business Services
ORDNANCE SURVEY LIMITED’s tender network
Assembling the network…