Office for National Statistics
Provision of Audience Segmentation Research on Public Acceptability of Data - AWARD
This is a contract result notice, not an open opportunity. Details from the official award data.
The purpose of the procurement is to commission a single supplier to create a bespoke segmentation with the public for the Office for National Statistics (ONS).
The research itself is to identify targetable audience segments and gain deeper understanding of; their drivers, attitudes, barriers, motivations, and behaviours relating to the collection, processing, and sharing of data, their attitudes towards ONS and more about their lifestyles and what/who influences them.
The segmentation produced will inform ONS' communications and engagement activity with the public about the ONS and the cross-government service, the Integrated Data Service (IDS).
What the notice asks for
The segmentation produced will inform ONS' communications
The segmentation produced will inform ONS' communications and engagement activity with the public about the ONS and the cross-government service, the Integrated Data Service (IDS).
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- OCID
- 018a8001-67f2-4139-a286-baf4df06cf4b
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- IT-333-3596-PU-24-0099 - AWARD
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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