RFP QuestBeta
Awarded · ResultStage · contract

OPEN UNIVERSITY(THE)

Provision of Pan UK Integrated Comms - Public Relations (B2B, B2C) & Social Media Strategy/PRO/ OJEU/2020

Business ServicesCPV 79416000
Value£2.0m
Awarded1 Oct 2020
Published19 Mar 2021
RegionLondon
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£2.0mtotal contract value
median £66k
this tender£0£2.2m

This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.

The brief

The Open University (OU) is seeking to appoint an integrated comms agency partner that can provide strategic leadership and delivery of pan UK OU marketing and comms strategy (B2B portfolio, media relations, consumer and social).

The focus will be primarily on UK (England, Scotland, Wales and Northern Ireland) media outlets with the potential provision to expand reach internationally in the future.

The Open University is looking for an agency partner capable of delivering fully integrated campaigns that focusses on raising the profile of The Open University in the B2B arena, National, Regional, Consumer and social environments.

The Agency must be creative and have the ability to be responsive and flexible in raising the profile of the OU's strategic priorities.

Address to express and interest and download tender documentation: https://in- tendhost.co.uk/openuniversity/ Closing date for completed selection questionnaires is Thursday 1st Oct 2020 at 12noon.

This is a 2 year contract, with the option to extend for a further 2 x 12 months.

Key requirements

What the supplier must deliver

01

The Open University (OU) is seeking

The Open University (OU) is seeking to appoint an integrated comms agency partner that can provide strategic leadership and delivery of pan UK OU marketing and comms strategy (B2B portfolio, media relations, consumer and social).

02

The Open University is looking for

The Open University is looking for an agency partner capable of delivering fully integrated campaigns that focusses on raising the profile of The Open University in the B2B arena, National, Regional, Consumer and social environments.

03

The Agency must be creative and have

The Agency must be creative and have the ability to be responsive and flexible in raising the profile of the OU's strategic priorities.

Derived from the notice text — always confirm against the original documents.

Buyer intelligence

Make the case to bid

Reveal who to approach at OPEN UNIVERSITY(THE), and generate a go-to-market strategy from their news, accounts and people.

Source & provenance
OCID
1519413b-9d49-460a-88b9-4a9ec737a610
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
OUPA10595
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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