RFP QuestBeta
Awarded · ResultStage · contract

DEPARTMENT FOR EDUCATION

Apprenticeships Campaign

Business ServicesCPV 79000000 79300000
Value£4.5m
Awarded25 Oct 2018
Published30 Jan 2019
RegionUK-wide
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£4.5mtotal contract value
median £66k
this tender£0£4.9m

This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.

The brief

Act as lead creative agency for the integrated communication and engagement framework for the apprenticeship programme, working with DfE and its delivery bodies to implement the national marketing campaign.

This will include: • Supporting elements of NAS 'Business as usual' comms • Producing digital and physical products • Supporting key strategic elements such as insight, evaluation and events programmes, as well as wider integration with technical education communications and digital for DfE and ESFA The scope of work and content of the strategic framework and national campaign will be agreed on an annual basis subject to internal DfE and Cabinet Office approvals but will include all activity within scope of Cabinet Office controls for communication spend and any other digital and programme elements that support these deliverables.

Requirements

What the notice asks for

01

Act as lead creative agency for

Act as lead creative agency for the integrated communication and engagement framework for the apprenticeship programme, working with DfE and its delivery bodies to implement the national marketing campaign.

02

• Supporting key strategic elements such as

• Supporting key strategic elements such as insight, evaluation and events programmes, as well as wider integration with technical education communications and digital for DfE and ESFA.

Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.

The gates

What this notice demands of you

1 named, none in explicit obligation language. Each one is quoted from the notice.

ApprenticeshipsPolicies & commitments
Act as lead creative agency for the integrated communication and engagement framework for the apprenticeship programme, working with DfE and its delivery bodies to implement the national marketing campaign.

Matched against the notice text, so this is a floor — the tender pack will demand things the notice never mentions. “Says must” means the quoted sentence itself used obligation language; anything ambiguous is left as a mention.

Buyer intelligence

Make the case to bid

Reveal who to approach at DEPARTMENT FOR EDUCATION, and generate a go-to-market strategy from their news, accounts and people.

Sign up free to unlock buyer intelligence

Free to start. Named contacts come from published notices; the strategy is generated from the buyer’s news, accounts and people.

Source & provenance
OCID
67e16440-9fb3-4cc6-9455-1a617cef5c76
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
RD1001964
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

Market context

Who wins this kind of work

The suppliers and buyers around this opportunity — drawn from official award data. Drag to orbit; click a node to explore.

Top suppliers & buyers in Business Services

This view needs WebGL, which this browser has turned off.

DEPARTMENT FOR EDUCATION’s tender network

This view needs WebGL, which this browser has turned off.
Also open now

Similar open tenders

Research and Creative Development and Delivery for Behaviour Change Stop Smoking Campaign in Greater Manchester

NHS Greater Manchester Integrated Care Board

Closes 18 Sept 2026Business Services
£120kValue

2026-821 Social for Campaign Media Buying

AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD

Closes 16 Sept 2026Business Services
£5.0mValue