RFP QuestBeta
Awarded · ResultStage · contract

DEPARTMENT FOR EDUCATION

Apprenticeships Campaign

Business ServicesCPV 79000000 79300000
Value£4.5m
Awarded25 Oct 2018
Published30 Jan 2019
RegionUK-wide
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£4.5mtotal contract value
median £66k
this tender£0£4.9m

This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.

The brief

Act as lead creative agency for the integrated communication and engagement framework for the apprenticeship programme, working with DfE and its delivery bodies to implement the national marketing campaign.

This will include: • Supporting elements of NAS 'Business as usual' comms • Producing digital and physical products • Supporting key strategic elements such as insight, evaluation and events programmes, as well as wider integration with technical education communications and digital for DfE and ESFA The scope of work and content of the strategic framework and national campaign will be agreed on an annual basis subject to internal DfE and Cabinet Office approvals but will include all activity within scope of Cabinet Office controls for communication spend and any other digital and programme elements that support these deliverables.

Key requirements

What the supplier must deliver

01

Act as lead creative agency for

Act as lead creative agency for the integrated communication and engagement framework for the apprenticeship programme, working with DfE and its delivery bodies to implement the national marketing campaign.

02

• Supporting key strategic elements such as

• Supporting key strategic elements such as insight, evaluation and events programmes, as well as wider integration with technical education communications and digital for DfE and ESFA.

Derived from the notice text — always confirm against the original documents.

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Source & provenance
OCID
67e16440-9fb3-4cc6-9455-1a617cef5c76
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
RD1001964
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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