RFP QuestBeta
Awarded · ResultStage · contract

Leicester City Council

ASC0314 - Social Marketing Campaign - Smoking Cessation

HealthcareCPV 85000000
Value£160k
Awarded11 Feb 2025
Published27 Mar 2025
RegionLondon
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£160ktotal contract value
median £380k
this tender£0£16.5m

This sits in the lower-middle of the Health & Social Care band — a mid-scale opportunity. Based on 32,734 valued Health & Social Care tenders in our corpus.

The brief

Appointment of a full-service social marketing agency to plan and deliver a comprehensive social marketing campaign aimed at increasing the number of smokers attempting to quit in the city.

This will be focussed on areas of the city and groups with the highest smoking rates.

The campaign's primary objective is to gather insights into the barriers and facilitators to quitting smoking, encourage access to smoking cessation services, develop tailored marketing collateral, and execute a targeted social media strategy.

This initiative aims to increase referrals to the Live Well Leicester Stop Smoking Service and ultimately reduce smoking prevalence in Leicester.

The procurement process was Targeted Quotation to 3 providers, 2 bids were received of which 1 was compliant.

Contract is for an initial period of 2 years to commence on 1 April 2025, with an option to extend, subject to satisfactory performance outcomes and agreement by the Authority, for further periods up to a total of three (1+1+1) years, taking the contract term to a maximum of 5 years.

Requirements

What the notice asks for

01

Appointment of a full-service social marketing agency

Appointment of a full-service social marketing agency to plan and deliver a comprehensive social marketing campaign aimed at increasing the number of smokers attempting to quit in the city.

Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.

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Source & provenance
OCID
8bc5b3f5-ce36-45ee-a9b2-388a9de139e7
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
LEICSCITY02-DN753989-93963021
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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