Best Start In Life Family Hubs Services
£905,522 — stated in the notice text
The procurement contact named on the official notice.
The submission route named on the official notice.
This sits in the upper-middle of the Health & Social Care band — a substantial contract for the sector. Based on 32,734 valued Health & Social Care tenders in our corpus.
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The London Borough of Croydon is seeking to appoint suitably qualified and experienced providers to deliver a range of services under its Best Start in Life Family Hubs Programme.
The programme forms part of the Council's commitment to improving outcomes for children, young people and families through accessible, integrated, and community-based support services.
The commissioned services will contribute to the delivery of a borough-wide Family Hubs model, providing support from conception through to age 19, and up to age 25 for young people with special educational needs and disabilities (SEND).
Services will focus on improving child development, school readiness, parental wellbeing, family resilience, and early intervention outcomes.
The procurement will be conducted as an Open Procedure under the Procurement Act 2023 and is divided into multiple specialist lots to encourage participation from a diverse provider market, including SMEs, voluntary, community and social enterprises (VCSEs), and specialist organisations.
The Council intends to appoint a single supplier to each lot, with suppliers permitted to bid for multiple lots but limited to a maximum award of three lots.
The services comprise the following lots: 1.
Online Parenting Courses 2.
Expectant Fathers Service 3.
Child Development Parental Training 4.
PEER Support Service 5.
Parental Mental Health Support 6.
Mild to Moderate Singing and Breathing Group 7.
Antenatal Parental Training 8.
Trauma Informed Baby Training 9.
One-to-One Peer Maternity Support Service 10.
Interactive Infant Feeding App The total estimated contract value is approximately £905,522 excluding VAT, with contract durations ranging from two years to two years and three months, commencing on or around 1 January 2027.
The Council is seeking providers who can demonstrate expertise in delivering evidence-based family support, parenting interventions, maternal wellbeing services, digital solutions, early years development programmes, and community engagement activities.
Successful providers will be expected to work collaboratively with Family Hubs, health partners, children’s services, and community organisations to ensure integrated service delivery and improved outcomes for Croydon residents.
The Council particularly welcomes innovative approaches that support inclusion, improve accessibility, strengthen local communities, and deliver measurable social value in line with the Council's priorities and Family Hubs agenda.
What the notice asks for
The programme forms part of the Council's
The programme forms part of the Council's commitment to improving outcomes for children, young people and families through accessible, integrated, and community-based support services.
The commissioned services will contribute to
The commissioned services will contribute to the delivery of a borough-wide Family Hubs model, providing support from conception through to age 19, and up to age 25 for young people with special educational needs and disabilities (SEND).
Parental Mental Health Support
Parental Mental Health Support.
One-to-One Peer Maternity Support Service
One-to-One Peer Maternity Support Service.
Successful providers will be expected to work
Successful providers will be expected to work collaboratively with Family Hubs, health partners, children’s services, and community organisations to ensure integrated service delivery and improved outcomes for Croydon residents.
Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.
What it takes to bid this
Typical UK bid effort for the £100k–£1m band — an estimate, not a quote.
Qualify & bid/no-bid ~10% · SQ / PQQ ~20% · Written response ~55% · Review & presentation ~15%
Stated in this notice
- Show at bidSocial value commitments“…cal communities, and deliver measurable social value in line with the Council's priorities and Family Hubs agend…”
Typical for this category — confirm against the ITT pack
- Hold at bidCQC registration / safeguarding policies
- Plan for deliveryDBS-checked staff & vetting process
- Plan for deliveryTUPE (incumbent staff often transfer)
- Show at bidComparable references / case studies
- Hold at bidFinancial standing (accounts, often ~2× contract value turnover)
- Hold at bidInsurance cover (PL / EL, often PI)
Hold at bid = pass/fail conditions of participation. Show at bid = scored in the quality response. Plan for delivery = contract obligations from day one.
Make the case to bid
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- OCID
- ocds-h6vhtk-06fa97
- Stage
- tender · Open
- Source
- Find a Tender
- Buyer ref
- 087521-2026
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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