Childcare Choices Campaign ITT 2024 con_25355
This is a contract result notice, not an open opportunity. Details from the official award data.
This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.
The Department for Education (DfE) is looking for an agency to plan, develop and execute a strategy to considerably make more parents aware of the financial support on offer to help them with the costs of childcare.
Until recently this focused on the government's existing Tax-Free Childcare (HMRC), Universal Credit Childcare (DWP), and 30 hours childcare (DfE) childcare offers.
We are looking for an end-to-end campaign solution that includes: 1.
An end-to-end creative campaign strategy 2.
Refreshed creative look and feel and message development within the existing parameters.
3.
Creative production (ATL assets as well as partner toolkits) of innovative parent-facing content for a range of channels, including radio, stills, animations, films etc.
4.
PR, including brand partnerships.
5.
Design integration/guidance for the existing campaign website (owned by HMRC)
What the notice asks for
Design integration/guidance for the existing campaign website
Design integration/guidance for the existing campaign website (owned by HMRC).
Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.
Make the case to bid
Reveal who to approach at Department for Education, and generate a go-to-market strategy from their news, accounts and people.
Free to start. Named contacts come from published notices; the strategy is generated from the buyer’s news, accounts and people.
- OCID
- 3271db87-9f9b-4e59-9976-ae11cdc69102
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- tender_418284/1368627
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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