RFP QuestBeta
Awarded · ResultStage · contract

UNIVERSITY OF SOUTHAMPTON

Advertising Services

Business ServicesCPV 79000000 79300000 79340000
Value£8.4m
Awarded27 Mar 2023
Published28 Jun 2023
RegionSouth East
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£8.4mtotal contract value
median £66k
this tender£0£9.1m

This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.

The brief

The purpose of this contract is for an advertising agency to provide the University of Southampton with media buying that will include purchasing media space, and liaising with media partners, reporting on impact of services and media placement, and in-sector insights with the agency striving to give Southampton a competitive edge and providing the best possible outcomes for campaigns whilst providing value for money.

Paid Search is managed in house through the university's digital performance analysis team, but we would expect to align our goals and conversion strategy with this team to maximize our market impact.

The Agency shall be capable of providing excellent customer service including strategic and implementation advice and be willing and capable of working in partnership with other agencies and specialists to deliver the media buying aspect of fully integrated campaigns for the University of Southampton.

Key requirements

What the supplier must deliver

01

The purpose of this contract is

The purpose of this contract is for an advertising agency to provide the University of Southampton with media buying that will include purchasing media space, and liaising with media partners, reporting on impact of services and media placement, and in-sector insights.

02

The Agency shall be capable of providing

The Agency shall be capable of providing excellent customer service including strategic and implementation advice and be willing and capable of working in partnership with other agencies and specialists to deliver the media buying aspect of fully integrated campaigns for the University of Southampton.

Derived from the notice text — always confirm against the original documents.

Buyer intelligence

Make the case to bid

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Source & provenance
OCID
d087b2d7-46db-4678-94c2-86a3113ea8b7
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
2022UoS-0438
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

Market context

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