ID 5584876 - TEO - Contingency Campaign Advertising Contract
The procurement contact named on the official notice.
The submission route named on the official notice.
This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.
TEO - Contingency Campaign Advertising Contract The Executive Information Service, hereby referred to as ‘the Buyer’ wishes to appoint a full-service advertising agency to develop and deliver mass media advertising campaigns and related services in the event of a significant emergency that threatens to have a wide reaching and/or prolonged impact on the citizens of Northern Ireland.
The Contractor will be required to provide a comprehensive suite of services including creative development and strategy, advertising (traditional and digital), creative design and content creation, copywriting, campaign management and evaluation to ensure value for money and impact amongst its target audiences.
The detail of any campaign will depend on the circumstances however the overarching objectives of any public information advertising campaign will be: • To increase public awareness of the emergency/issue and to provide them with the information they need to stay safe • To communicate NI Executive’s decisions in relation to the emergency/issue. • To minimise misunderstanding, rumours and misinformation. • To ensure that messages are disseminated in a timely, targeted and consistent manner. • To target specific audiences and stakeholders with key information. • To encourage the public/stakeholders to take any necessary actions.
Note, these are typical of the type of services which will be required for work commissioned under this Contract.
The Buyer has endeavoured to be as accurate as possible, however the actual requirement for work to be carried out will be further defined during the lifetime of the Contract.
What the supplier must deliver
The Contractor will be required to provide
The Contractor will be required to provide a comprehensive suite of services including creative development and strategy, advertising (traditional and digital), creative design and content creation, copywriting, campaign management and evaluation to ensure value for money and impact amongst its target audiences.
To increase public awareness of the emergency/issue
To increase public awareness of the emergency/issue and to provide them with the information they need to stay safe.
To ensure that messages are disseminated in
To ensure that messages are disseminated in a timely, targeted and consistent manner.
Derived from the notice text — always confirm against the original documents.
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- OCID
- ocds-h6vhtk-04e620
- Stage
- tender · Open
- Source
- Find a Tender
- Buyer ref
- 006616-2025
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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