Media Planning and Buying for Reputation, Business Engagement and Student Recruitment Marketing
£10,416,667 — stated in the notice
The procurement contact named on the official notice.
Tender docs will be available via Sheffield Hallam University's In-Tend site https://in-tendhost.co.uk/sheffieldhallamuniversity Tenderers will need to be registered on this site in order to view documents and submit bids
The submission route named on the official notice.
This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.
Sheffield Hallam University publishes Business Services work continuously — 30 notices, roughly one every 33 days. This is a stream to watch, not a cycle to wait for.
48% of Sheffield Hallam University’s awards go to a supplier it has used before.
Which is the argument for getting on the list rather than winning this one. The incumbent is rarely the last winner — it is the roster. See the retention odds by category →
The University requires a media planning and buying agency to assist in achieving its strategic marketing and student recruitment objectives, which include: ● delivering student recruitment success and engagement across the prospective student journey in line with academic and financial targets Home and International ● raising the profile and enhancing the reputation of the University through institutional positioning and research impact ● promoting the University brand and Sheffield city to achieve stand out and cut through in our competitive marketplace ● generating business leads through business engagement activity to support apprenticeship, placement, KTP and other institutional objectives ● Measuring and optimising all activity using data and insights to ensure our activities are relevant and impactful The agency will proactively support and work in partnership with the University's Marketing Directorate.
In scope are all media planning and buying activities across Prospective Student Recruitment marketing and all brand level marketing as well as lead generation business to business marketing, paid search activity and social media campaigns across all audiences.
What the notice asks for
● generating business leads through business engagement
● generating business leads through business engagement activity to support apprenticeship, placement, KTP and other institutional objectives.
● Measuring and optimising all activity using
● Measuring and optimising all activity using data and insights to ensure our activities are relevant and impactful.
The agency will proactively support and work
The agency will proactively support and work in partnership with the University's Marketing Directorate.
Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.
What this notice demands of you
1 named, none in explicit obligation language. Each one is quoted from the notice.
● generating business leads through business engagement activity to support apprenticeship, placement, KTP and other institutional objectives
Matched against the notice text, so this is a floor — the tender pack will demand things the notice never mentions. “Says must” means the quoted sentence itself used obligation language; anything ambiguous is left as a mention.
Make the case to bid
Reveal who to approach at Sheffield Hallam University, and generate a go-to-market strategy from their news, accounts and people.
Free to start. Named contacts come from published notices; the strategy is generated from the buyer’s news, accounts and people.
The full intelligence dossier
Our agent reads Sheffield Hallam University’s accounts, hunts live signals, finds the people who decide — and hands you a bid strategy plus a go-to-market influence plan, including what your team should post this week. You approve every paid step.
Five included while we’re in beta, and the agent asks before it spends on any paid step.
- OCID
- ocds-h6vhtk-05866c
- Stage
- tender · Open
- Source
- Find a Tender
- Buyer ref
- 048138-2025
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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