RFP QuestBeta
Awarded · ResultStage · contract

THE UNIVERSITY OF BIRMINGHAM

The Supply of CRM Software and Configuration Services to Support the Transformation of Student Acquisition

Software & IT SystemsCPV 48000000 72000000
Value£4.5m
Awarded28 Jan 2022
Published5 Jul 2022
RegionNationwide
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£4.5mtotal contract value
median £91k
this tender£0£4.9m

This is a large award for Software & IT Systems — above three-quarters of comparable contracts. Based on 30,286 valued Software & IT Systems tenders in our corpus.

The brief

The University of Birmingham invites tenders for supply of Customer Relationship Management (CRM) software and associated configuration services to support the transformation of the student acquisition process and experience.

The solution will replace several tools and technology used to support student attraction, application, and conversion activities across the entire education portfolio.

At the heart of our ambition lies a desire to take full advantage of the latest marketing and process automation opportunities available within a modern CRM solution while also providing our staff and prospective students an efficient and effective user experience.

Key areas of activity included within the scope of requirements include marketing, campaigns, events, stakeholder engagement, enquiry management, application processing and admissions.

It is envisaged that the University will create an internal product team to work alongside the successful supplier to rollout and continually iterate upon an initial configuration of a solution that has the potential to become an institution wide CRM platform.

We would therefore welcome the opportunity for potential suppliers to engage with us to refine these requirements through competitive dialogue.

Requirements

What the notice asks for

01

The solution will replace several tools

The solution will replace several tools and technology used to support student attraction, application, and conversion activities across the entire education portfolio.

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Source & provenance
OCID
ed3e3041-7031-4bc5-add0-70e28908ea46
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
SC9514/21
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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