RFP QuestBeta
ClosedStage · contract

SOCIAL WORK ENGLAND

Social Work England - Branding Campaign

Business ServicesCPV 79000000 79400000 79410000 79415000
Value£20k
Deadline30 Sept 2018
Published13 Sept 2019
RegionYorkshire and the Humber
Timeline
Published 13 Sept 2019ClosedCloses 30 Sept 2018
Contract value in context
£20ktotal contract value
median £66k
this tender£0£1.6m

This sits below the typical range for Business Services contracts — a smaller, more accessible award. Based on 57,319 valued Business Services tenders in our corpus.

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The brief

Social Work England will be the new, specialist regulator of the social work profession in England.

We are an independent public protection body, setting professional, education and training standards for social workers: • We set the standards that regulate the social work profession, ensuring that children, adults, families and communities receive the best support in times of need. • We operate at arm's length from government.

That independence means we can respond to the changing demands of delivering social work practice safely and effectively. • We want social workers in England to be trusted, highly skilled, safe and effective in their practice and our standards reflect that. • During 2018, we will work with the current regulator (the Health & Care Professions Council) to ensure a smooth transition and continue to meet with social workers operating in different settings to communicate what the change means for them.

We do not expect to begin regulating the profession before spring 2019.

As such, we are currently working in readiness to launch this brand new organisation including a recruitment drive, premises and creation of digital services.

A new brand is required at this stage of our journey to better reflect and communicate Social Work England's mission and personality.

We want to help establish its future role in a busy landscape of organisations working with the profession to ensure we hit the ground running when we launch.

Work to build our profile and credibility among key audiences, including social workers, service users, employers and the public starts now.

We are mindful that this is the beginning of a long journey to become the new regulator.

As well as ensuring that our external presence is credible and respected, we also need to ensure that our brand is passionately advocated by the 120 or so new staff members we recruit.

2.

Objective • To appoint a specialist design agency who can help articulate our core values as an organisation and guide staff through the step-by-step process needed to turn ideas into a brand by October 2018. • To develop a branding identity for Social Work England that will enable the organisation to clearly, consistently and compellingly communicate to its audiences by January 2019.

3.

How to apply Please contact Bailey Steel (Bailey.Steel@Socialworkengland.org.uk) or Katie Florence (Katie.Florence@Socialworkengland.org.uk) for further details on how to apply for this opportunity.

Key requirements

What the supplier must deliver

01

• We set the standards that regulate

• We set the standards that regulate the social work profession, ensuring that children, adults, families and communities receive the best support in times of need.

02

• During 2018, we will work

• During 2018, we will work with the current regulator (the Health & Care Professions Council) to ensure a smooth transition and continue to meet with social workers operating in different settings to communicate what the change means for them.

03

We want to help establish its future

We want to help establish its future role in a busy landscape of organisations working with the profession to ensure we hit the ground running when we launch.

04

As well as ensuring that our external

As well as ensuring that our external presence is credible and respected, we also need to ensure that our brand is passionately advocated by the 120 or so new staff members we recruit.

05

• To appoint a specialist design agency

• To appoint a specialist design agency who can help articulate our core values as an organisation and guide staff through the step-by-step process needed to turn ideas into a brand by October 2018.

Derived from the notice text — always confirm against the original documents.

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Source & provenance
OCID
78f6701d-e565-4aea-8c96-6d140baaeeb2
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
SWE0006
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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