RFP QuestBeta
Awarded · ResultStage · award

The University of Birmingham

Supply of CRM Software and Configuration Services to Support Transformation of Student Acquisition

IT ServicesCPV 48000000
ValueValue not published
Awarded
Published8 Jul 2022
RegionNationwide
Outcome — awarded
Crimson Limited

This is a contract result notice, not an open opportunity. Details from the official award data.

Who to contact
Michelle Palfrey
m.duckett@bham.ac.uk

The procurement contact named on the official notice.

The brief

UOB invites tenders for supply of CRM software and configuration services to support the transformation of the student acquisition process.

The solution will replace technology used to support student attraction, application, and conversion activities across the entire education portfolio.

At the heart of our ambition lies a desire to take full advantage of the latest marketing and process automation opportunities available within a modern CRM solution while also providing our staff and prospective students an efficient and effective user experience.

Key areas of activity included within the scope include marketing, campaigns, events, stakeholder engagement, enquiry management, application processing and admissions.

It is envisaged that the University will create an internal product team to work alongside the successful supplier to roll out and continually iterate upon an initial configuration of a solution that has the potential to become an institution wide CRM platform.

Key requirements

What the supplier must deliver

01

UOB invites tenders for supply of CRM

UOB invites tenders for supply of CRM software and configuration services to support the transformation of the student acquisition process.

02

The solution will replace technology used

The solution will replace technology used to support student attraction, application, and conversion activities across the entire education portfolio.

Derived from the notice text — always confirm against the original documents.

What this bid requires

Skills, tools & certifications

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Buyer intelligence

Make the case to bid

Reveal who to approach at The University of Birmingham, and generate a go-to-market strategy from their news, accounts and people.

Source & provenance
OCID
ocds-h6vhtk-02eb6a
Stage
award · Awarded
Source
Find a Tender
Buyer ref
018704-2022
View the original notice on Find a Tender

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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