The Green Economy (Part of GC) ITT for the Provision of a Lead Generation Digital Marketing Campaign

The Green Economy (Part of The Growth Company (GC)) is seeking to appoint a marketing specialist to develop and deliver a targeted Lead Generation campaign.

Green Economy is a specialist business unit within The Growth Company. As one of the UK's leading business support organisations, Green Economy plays a pivotal role in supporting the UK's transition to a low-carbon economy by enabling businesses to decarbonise and by strengthening the green technology supply chain.

We are seeking a lead generation specialist with demonstrable experience in delivering high-impact, insight-led lead generation campaigns for purpose-driven organisations operating in the green economy, sustainability, or B2B sectors. The selected supplier will work closely with Green Economy to deliver strategic and creative campaigns that generate qualified leads across our priority service streams:

• Supplier Sourcing - Connecting buyers of green technologies and services (e.g. solar PV) with vetted, qualified suppliers and installers

• Decarbonisation consultancy - Supporting businesses on their journey to net zero via carbon footprinting, reduction planning, and energy efficiency reviews

• Net zero training - Delivering expert-led training programmes including Journey to Net Zero and the Carbon Literacy for staff engagement

To apply for this tender opportunity, please register as a supplier on the Panacea Supplier Platform at the following web address: https://app.panacea-software.com/growth

Once you have accessed the site, to view the opportunity you need to navigate to 'Register Interest', click the 'Participate' Button, then navigate to 'My Questionnaires' where you will be able to download the documents. Your tender submission must be made on the Panacea Portal. Please ensure ALL the relevant tender documents are included within the 'Response' section of the Questionnaire. You can add these individually or utilise a Zip folder to submit your response. Once uploaded, this will allow you to 'Submit' your bid.

The documents contain instructions and information for your tender, including specification of requirements, and the key assessment and evaluation criteria that will be used to assess offers.

The deadline for submission of the required documents is at 16:00pm on Monday 11th August 2025.