WFD Invitation to Tender - Comms freelance support 24-25

WFD's Communications and External Affairs team aims to showcase the importance, value and impact of our work in an accessible way. We want to raise awareness of WFD more broadly and position the organisation as a global thought leader, influential voice and a trusted regional partner. Our content highlights the works that WFD does to strengthen democracy and tackle global issues including responding to climate change, improving the inclusion of LGBTQ+ people and people with disabilities, and creating more opportunities for women and young people.

As the demand on the in-house communications team has grown, we would like to develop a framework agreement with a range of freelancers / agencies so that we can draw on them for support with content production when needed.

Scope of work and deliverables

We are looking for support in the following areas. Agencies and freelancers are welcome to submit a bid covering all three lots - or for just one or two lots. Please identify the relevant lot/s in your bid.

Lot 1: Design support

• Designing digital and printed content including reports and social media assets following our brand guidelines and guidelines developed for bespoke projects

• Designing digital and printed marketing materials including leaflets and posters

• Designing engaging digital campaign content for use on our website, social media and by partners - this could include developing new illustrations or adapting existing content

• Designing content for use at events and as part of exhibitions

• Essential skills: Creative Cloud and Canva; ability to apply brand guidelines

Lot 2: Copy writer

• Adapting or re-writing technical language to ensure that it's accessible, engaging, and follows our style guide / tone of voice

• Writing and editing content for printed and digital outputs

• Writing articles, blogs or leaflets that are suitable for a range of audiences and based on technical content that's shared with you

• Writing summaries based on reports or research

• Editing and / or proof reading content, research or reports (e.g. our Annual Report)

• Essential skills: Experience in writing for similar organisations and for fundraising purposes; ability to understand political jargon

Lot 3: Film editing

• Editing footage and / or photos that we provide and using this content to develop short films that can be used on our website, social media, within newsletters and at events

• Adding subtitles to films and ensuring that our brand / and the brand of any relevant partners is visible and used appropriately

• Essential skills: ability to use video editing software effectively and apply brand guidelines to final products

Please read through the Invitation to Tender document for further information on how to apply.