Find a Tender · Live tender
Department for Culture, Media and Sport
Media Consumption Pathways and Trust
Live: the notice is at tender stage.
01/ The notice
Key facts
- Value
- £1,500,000Estimated value stated in the notice
- Deadline (UK time)
- No deadline statedThe source does not state a submission deadline.
- Published
- 8 Oct 2026
- Region
- Not stated
02/ The brief
What the notice says
Not fully read: this is the notice text; attached documents are not read.
DCMS is seeking to commission a two-phase research project to investigate UK media consumption habits and public trust in media. Phase 1 would consist of a behavioural cohort study (or another appropriate methodology) to map the specific "user pathways" audiences take to find, consume, and value information across different media sources, such as traditional news broadcasts and social media, across different demographics. Building on these findings, Phase 2 would explore how individuals perceive trust in different media sources due to their own perception of mis/disinformation, assess the broader effects of these consumption pathways on factors such as viewer retention and wider social cohesion, as well as overall integrity of the UK's information ecosystem.
This is part of the DCMS Science and Analysis R&D Programme, which supports R&D capability within the department. This project will run concurrently alongside three other large projects across 2027-2030; these include 'what works' research into AI adoption in DCMS sectors; a continuation of previous research to develop data-intensive approaches for capturing engagement at unticketed cultural, heritage, and sporting events/activities/locations, e.g. using mobile app data to model how people participate in our events; and a continuation of previous research to design and improve methods for holistically tracking the long-term impact of major events, tested on a major event.
03/ Classification
CPV codes
Common Procurement Vocabulary codes, exactly as the notice lists them. No descriptions are added here.
- 73000000
04/ History
Releases of this notice
6 releases held, oldest first. Dates are UK time.
- 27 Jul 2026Planning notice
Planning notice published 27 July 2026.
Release 070908-2026
View this release on Find a Tender (opens in a new tab) - 27 Jul 2026Planning notice update
Planning notice update published 27 July 2026. Stated change: Title change
Release 070952-2026
View this release on Find a Tender (opens in a new tab) - 14 Sep 2026Planning notice update
Planning notice update published 14 September 2026. Stated change: The virtual webinar has now concluded. The presentation and Q&A are now available in this notice.
Release 086719-2026
View this release on Find a Tender (opens in a new tab) - 28 Sep 2026Planning notice update
Planning notice update published 28 September 2026. Stated change: The estimated date for the UK4 Tender notice has been updated. Please note this is estimated and not a firm commitment.
Release 091312-2026
View this release on Find a Tender (opens in a new tab) - 8 Oct 2026Tender notice
Tender notice published 8 October 2026. The source does not state what changed.
Release 095400-2026
View this release on Find a Tender (opens in a new tab) - 8 Oct 2026Tender notice update
Tender notice update published 8 October 2026. Stated change: Incorrect mention of framework.
Release 095403-2026
View this release on Find a Tender (opens in a new tab)
05/ Limits
What the source does not tell us
- The source does not state a submission deadline.
06/ Questions
About this notice
07/ Tender hubs
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08/ Related
Where to go next
These links follow a fixed rule applied to this notice’s buyer, text and CPV codes. They are not advice on whether to bid.
- Reference
- ocds-h6vhtk-06d487
- Source
- Find a Tender
- Stage
- tender · Open
- Last verified
- Mon 12 Oct 2026, 08:03 BST
- Read at
- Thu 29 Oct 2026, 17:32 GMT
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