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Fishing Licence Marketing Campaign
Historical: no longer open for bids.
01/ The notice
Key facts
- Value
- £30,000Estimated value stated in the notice
- Deadline (UK time)
- Tue 7 Jul 2020, 12:00 BSTA deadline does not apply to this historical notice. The source records Tue 7 Jul 2020, 12:00 BST, which is not an open deadline.
- Published
- 8 Oct 2020
- Region
- Any region
02/ The brief
What the notice says
Not fully read: this is the notice text; attached documents are not read.
We don't always have the voice that our target audiences will listen to or the reach required to find them, so working with partners will amplify our messages and maximise the impact of our campaign.
We are seeking agency support to help us develop a partnership marketing strategy for this campaign. To complement our existing approach, we need support to identify and prioritise partners to help us reach our target audiences, to increase awareness of fishing, the fishing licence, drive sales and improve anglers' understanding of how their licence fee is spent. We need to reach our audiences at the right time, with the right messages through the right partners.
We are seeking an agency to work with us to:
- develop a strategic partnership marketing framework for this campaign;
- identify, map and prioritise potential partners who can promote and support our campaign, offer value-in-kind or co-create content to increase the number of people wanting to go fishing and ensure they know they need a fishing licence. Suggested partners can be from a range of commercial businesses (eg tackle brands, fishing venues, brands or retailers) and from third-sector organisations;
- develop a partnership pack to be used to engage with potential partners; and
- engage, recruit and manage campaign partners including the negotiations of any offers of support.
03/ Classification
CPV codes
Common Procurement Vocabulary codes, exactly as the notice lists them. No descriptions are added here.
- 32000000 32400000 32410000
- 32412000
04/ History
Releases of this notice
One release held, oldest first. Dates are UK time.
- 8 Oct 2020Contract notice
Contract notice published 8 October 2020.
Release 827fbdc0-90f2-498d-9869-72edabd15d54
View this release on Contracts Finder (opens in a new tab)
05/ Limits
What the source does not tell us
- Only one release is held, so there is no change history.
06/ Questions
About this notice
07/ Tender hubs
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08/ Related
Where to go next
These links follow a fixed rule applied to this notice’s buyer, text and CPV codes. They are not advice on whether to bid.
- Reference
- 827fbdc0-90f2-498d-9869-72edabd15d54
- Source
- Contracts Finder
- Stage
- contract · Contract
- Last verified
- Sun 12 Apr 2026, 01:11 BST
- Read at
- Wed 28 Oct 2026, 17:34 GMT
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