RFP QuestBeta
ClosedStage · tender

Abertay University

Provision of a Marketing CRM

IT ServicesCPV 72212480
Value£75k
Deadline17 Oct 2025
Published3 Sept 2025
RegionNationwide
Timeline
Published 3 Sept 2025ClosedCloses 17 Oct 2025
Who to contact
Nicci Robertson
procurement@abertay.ac.uk
+44 1382308995

The procurement contact named on the official notice.

How to submit
Open the submissions portal

The submission route named on the official notice.

Contract value in context
£75ktotal contract value
median £120k
this tender£0£3.5m

This sits in the lower-middle of the IT Services band — a mid-scale opportunity. Based on 36,449 valued IT Services tenders in our corpus.

When this comes round again

Abertay University has published 16 notices across all categories, and 35% of its awards go to a supplier it has used before.

Which is the argument for getting on the list rather than winning this one. The incumbent is rarely the last winner — it is the roster. See the retention odds by category →


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The brief

The Contract Agreement includes but is not limited to the following element: Be a cloud-based platform to ensure scalability, accessibility, and ease of maintenance Native or supported integration with SITS for data flows.

Native connectors to ad/social platforms (Meta, Google, TikTok, LinkedIn) for attribution.

Provide automated communication tools across WhatsApp, SMS, and email, with full GDPR-compliant consent management.

Accessible form builder embeddable on abertay.ac.uk with server-side validation and secure submission.

Offer event registration and real-time event check-in, including offline mobile scanning, QR ticketing, and reporting capabilities.

Feature an accessible drag-and-drop email/template builder for ease of use across teams.

Be hosted in the UK or EU, with certifications including ISO27001 and Cyber Essentials to ensure data security and UK GDPR compliance.

Requirements

What the notice asks for

01

Be a cloud-based platform to ensure scalability

Be a cloud-based platform to ensure scalability, accessibility, and ease of maintenance.

02

Native or supported integration with SITS

Native or supported integration with SITS for data flows.

03

Provide automated communication tools across WhatsApp, SMS

Provide automated communication tools across WhatsApp, SMS, and email, with full GDPR-compliant consent management.

04

Be hosted in the UK or EU

Be hosted in the UK or EU, with certifications including ISO27001 and Cyber Essentials to ensure data security and UK GDPR compliance.

Sentences from the notice that state an obligation, surfaced automatically and shown in the order they appear. Not an exhaustive list — always confirm against the tender documents.

The gates

What this notice demands of you

3 named, none in explicit obligation language. Each one is quoted from the notice.

Cyber EssentialsCertification & assessment schemes
Be hosted in the UK or EU, with certifications including ISO27001 and Cyber Essentials to ensure data security and UK GDPR compliance.
ISO 27001 (information security)Standards you certify to
Be hosted in the UK or EU, with certifications including ISO27001 and Cyber Essentials to ensure data security and UK GDPR compliance.
UK GDPR / data protectionContract conditions
Provide automated communication tools across WhatsApp, SMS, and email, with full GDPR-compliant consent management.

Matched against the notice text, so this is a floor — the tender pack will demand things the notice never mentions. “Says must” means the quoted sentence itself used obligation language; anything ambiguous is left as a mention.

What this bid requires

Skills, tools & certifications

Detected from the notice — the capabilities and credentials this bid calls for. Click one to see who wins that work.

Buyer intelligence

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Deep dive · beta

The full intelligence dossier

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Source & provenance
OCID
ocds-h6vhtk-05934d
Stage
tender · Open
Source
Find a Tender
Buyer ref
053595-2025
View the original notice on Find a Tender

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

Market context

Who wins this kind of work

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